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How to develop a strategy to adapt to the new paradigm of education, increasing retention and student performance?

The new relationship context transforms the way of studying and learning, as well as the demand for professionals for these new conditions.

We know that in order to adapt quickly and correctly, the educational institution requires clear information to guide decisions, so it is important to determine:


The new way of thinking and making decisions regarding the education and life of students.


(eg Influence of parents).

The new student paradigm

Impacto en los estudiantes

Factors that are impacting students and that the educational institution can control or intervene

(eg Difficulty following remote classes).

The factors of the 
new paradigm

Cambios en las universidades

Identifying the controllable factors look at the return or impact of each one.

(Ex. Improving the academic level and  % of student retention).

Key adaptive changes and % recovery

Estudiante Preocumada por la universidad

The new paradigm of the student....

Who or what is intervening in this new way of making decisions?

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What does the family, parents or close caregivers say?

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What have they heard from friends or influencers

(social networks)?

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Have they received information or have they seen other universities with different learning methods?

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have you been
presented new opportunities:
eg Entrepreneurship, work, among others?


Factors of the new paradigm

What is happening and which are controllable or possible to intervene?


today's problems

They may find  “difficult to learn” in their current situation or other problems have occurred that make it difficult for them to continue.


look for more opportunities

Perhaps they lost  interest in what they were studying or in the institution, because they believe there are other opportunities.


Cost of Studying

Beyond the registration, there are other associated costs: eg. the time  invested to acquire knowledge (eg learning to make it digital + content); there is a new cost-benefit ratio.


They are thinking of other U.

Perhaps they heard or saw other  study opportunities, now that they see that contact is reduced, virtual options are opening up.



It is likely that they are not willing to go out and socialize because it is a very high risk, or they do not want their family to be exposed to that risk...


Other factors…

There may be other factors that are not being considered here.

In this new context,  direct and indirect analyzes of this new equation are made... eg. of calculations commonly_used 

Direct: Directly ask the informants the perception of $ tuition


Indirect: With Estimated Card Options  for Conjoint Analysis


Once the "uncontrollable" factors and the % of students affected by them have been identified, the factors "controllable by the educational institution" are analyzed, their incidence and their "recoverability" from the student's point of view if the Institution decides to intervene...

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